Global Baby Sleeping Bag Market: Outlook
Baby sleeping bags are used to prevent babies from sudden temperature change and to keep their body temperature constant while they sleep. New parents also deal with the problem of their baby kicking off the blanket while they sleep which may disturb the baby’s sleep which is a major factor in increasing the demand for baby sleeping bag in the market. Baby sleeping bags are available in different sizes and specification which helps the parents to choose the best option for their babies depending upon the size and weight of the baby and the climatic conditions of the place where they live. Baby sleeping bags are also used for faster growth of babies, specifically for the premature and underweight babies, owing to the fact that baby sleeping bags encourage longer sleep for the baby making them a popular choice among the parents while choosing bedding for their infants which plays a major role in fuelling the demand for baby sleeping bags over the forecast period.
Growing awareness and concerns about infant health is paving the way for baby sleeping bags market:
The global increase in the risk of SIDs (Sudden Infant death syndrome) which is also known as ‘cot death’ is boosting the demand for baby sleeping bags in the market. Baby sleeping bags prevent the baby from getting caught up in the bed or getting too hot because of their blankets or bedding. Consumers moving towards a better lifestyle is one of the major reason for fuelling the demand for baby sleeping bags in the market. The adoption of western cultures coupled with increasing birth rates has been a key factor in driving the demand for baby sleeping bags. Further, the increasing awareness about the benefits of baby sleeping bags has complemented the growth of the baby sleeping bags market. Safety of the infants and ease of use are another contributing factors in the growth of demand for baby sleeping bags. Baby sleeping bags are also useful in transporting the babies from one place to another without disturbing their rest which remains a major concern among the parents hence making the baby sleeping bag a popular choice among the parents.
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Global Baby Sleeping Bag Market – Market Segmentation:
By Type, the Global Baby Sleeping Bag market is segmented into:
- Cotton and Flannel
By Age group, the Global Baby Sleeping Bag market is segmented into:
- 0-6 months
- 6-18 months
- 18-36 months
By Thermal Insulance, the Global Baby Sleeping Bag market is segmented into:
- 5 TOG (24 degrees Celsius or more)
- 1 TOG (21 – 23 degrees Celsius)
- 5 TOG (18 – 20 degrees Celsius)
- More than 2.5 TOG (16 – 17 degrees Celsius)
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By Sales Channel, the Global Baby Sleeping Bagss Market is segmented into:
- Medical Stores
- Specialty Retail Stores
- Online Retailers
Global Baby Sleeping Bag Market – Key Players:
Key market players identified across the value chain of the global baby sleeping bags include Aden & Anais, Stokke, Silver Cross, Mamas & Papas, Purflo, Carter’s, Inc., HALO Innovations Inc., Summer Infant, Pukababy, Grobag, Baby Einstein, Babydan, and BabyBjörn AB.
Opportunities for Baby Sleeping Bag Market Participants:
The global popularity of baby sleeping bags is escalating owing to the shift of consumers towards western culture and a demand for a better lifestyle. Recently parents are focused on baby comfort and baby care more than ever which is leading them to consider products which help their babies to accomplish better sleep and their by opting for baby sleeping bags. Due to this reason, the supply side participants in this industry have indulged themselves in the research and development sector to bring new innovations in baby sleeping bags. Sensing a lucrative growth a lot of new market participants are expected to enter the baby sleeping bags market which will consequently boost the growth in demand for baby sleeping bags in the market.
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